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The Complete Creative archive
Introduction
Course introduction
Hard Lessons
Hard Lessons Introduction
Should I abandon my project?
Why FOCUSing doesn’t work for me
How to create a professional sounding podcast for only $221.00
Why Stephen King is a loser
Is it time to take a risk?
Seriously, Where Do You Want to Go?
Do you Like girls that kick butt of psychological mindscrews
How do you get the word out about your project?
Is your publishing contract a piece of garbage?
Why does your book cover suck?
The Two Levers that Control Your Business
Why would anybody want to work with you?
How to market yourself at a con as an attendee
How to Market Yourself at Big Cons
Inside the SDCC 2016 revenue numbers
8 Ways to Stop Suffering Miserably Low Con Sales
Point of view is more important than raw talent
Send Query Letters Without Sounding Like a Crazy Person
5 reasons Kindle Scout blows chunks for authors
13 Reasons Why This Kickstarter Didn’t Go As Well as We Thought
Ranterludes
Ranterludes Introduction
Getting Up When the Chips are Down.
Every Product Launch is Filled with Fear
Is Wannabe Press Profitable?
I'm Having Success. Why Am I So Depressed?
Woohoo! We Funded! Now what?
It's my birthday and I'll do a 100th episode rant if I want to.
Free Kickstarter Course
Free Kickstarter Course Introduction
Validating Your Idea
Finding Your Target Audience
Best Time of Year to Launch Your Project
The Most Important Part of Any Campaign
Creating your Campaign
Distributing your Campaign
Building for the Future
Launching A Kickstarter: My Father Didn't Kill Himself
Launching a Kickstarter Introduction
One Week From Launch
Launch Day
2 Days After Launch
Outer Critics and Inner Demons
10 Days After Launch
Vertical Delineation
Focusing on Things that Work
The Fatigue Sets In
Five Days from Campaign End
Wrap up
Kickstarter Tips
Kickstarter Tip Introduction
Start Early
Send Individual Thank You Notes
Stretch goals should always make your core product better
Keep your rewards simple
Make deposits into the good will bank
Don’t overextend yourself on merchandise
Keep your video under three minutes
Add lots of images
Keep your text concise
Send updates often
You don’t have to do your dream project first
Pledge to other projects
Consider your category carefully
Start on a Tuesday and End on a Thursday
Post more to social than you think necessary by a factor of 10
You need to raise 30% of your funding in the first 48 hours
Convey the why.
Bring the passion
Make sure to calculate shipping carefully.
Kickstarter takes 10% off the top
Transparency is key
Schedule posts before your campaign begins
Double check your rewards
Give an early bird perk to your first day backers
Make your Kickstarter campaign a spectacle
Set up launch and close events for your campaign
Build press relationships early
Your backers will be mostly people you know
Pledge levels should include rewards from all previous tiers
Model success
The right title is critical for success
Focusing on Things that Work
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